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Healthcare SEO Beyond Google: Unlock Organic Growth with Patient-Centric Zero-click Content Strategies
Friday May 30, 2025 11:30am - 12:30pm EDT
TBA
Google's AI overviews are transforming healthcare search results. Zero-click searches are becoming the norm for medical queries. This shift means less organic traffic and demands fresh SEO strategies focused on patient education and engagement. Join 20-year SEO veteran Dale Bertrand for an actionable session of proven zero-click marketing strategies. You'll learn practical strategies to create patient-centric content that serves both patients, AI chat search and traditional search engines.
Speakers
avatar for Dale Bertrand

Dale Bertrand

President, Fire&Spark
Dale has been an SEO specialist and AI consultant to Fortune 500 companies and venture-backed startups around the world for two decades. His clients include global brands such as Citizen Watch, Nestle, Raymond Weil, Exxon Mobil and Bulova. He applies his graduate school work in artificial... Read More →
Friday May 30, 2025 11:30am - 12:30pm EDT
TBA
  Expanding Frontiers

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