Marketing teams must deliver campaigns that are not only informative but also visually engaging and culturally resonant. This session will explore best practices for healthcare marketing departments to collaborate seamlessly with third-party graphic designers. From initial strategy alignment to execution and handling internal approvals, we’ll discuss how to maximize creativity while adhering to compliance and brand standards. Attendees will walk away with actionable strategies to foster partnerships that deliver impactful campaigns tailored to modern patients and consumers.
D. Dexter Tarbox is an award-winning advertising and marketing specialist serving as President of the New England design agency, T4 Creative Lab. He specializes in health care and other related industries.
